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Thoughts about the relationships between transport and the urban area it serves

Archive for April 26th, 2007

Official: beer is the answer

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The Guardian | Food and drink | Life and Health

Throughout history, beer has been at the vanguard of revolutions. Brewing enabled the agricultural revolution. It was integral to the scientific and technological innovations that drove the industrial revolution. Today, beer could be at the centre of another revolution: sustainability.

However, brewers around the world, particularly in America, are once again fomenting a revolution, this one led by a band called the anti-globalisation crowd, but more accurately termed the sustainability movement. Sustainability embraces the values of community and equality and maximises the benefits of science and technology, while respecting the sanctity of nature.

Or, to put it more simply, people have got tired of mass produced, tasteless beers sold by heavy advertising, and are turning to beer which tastes better, and tends to be produced locally.

It doesn’t make a lot of sense that we spend so many resources hauling water around in bottles. And that is mostly what beer is. There are exceptions to every rule of course. Beer made in Dublin or Burton on Trent travels the world and I am glad of it. BCL stores have Youngs and Fullers on the shelves – most of the time. But when I go out for a pint I want to try something made locally at a small scale microbrewery, preferably not one owned and run by a conglomerate. Because the propensity of the big breweries to keep buying up the competition worries me. I don’t think they are doing it to improve the product line, but their bottom line.

Written by Stephen Rees

April 26, 2007 at 9:13 am